🧩 Smart Attributes: Custom Device Metadata for Advanced Segmentation

We’ve introduced Smart Attributes, a new capability that allows you to define and manage custom attributes associated with devices.

This feature enables more precise targeting and dynamic segmentation across your device fleet.

⚙️ Key Capabilities

🏷️ Custom Attributes

Define attributes tailored to your organization (e.g., location, department, usage type).

🔄 Dynamic Assignment

Assign and update attribute values per device as needed.

🎯 Integration with Device Audiences

Use Smart Attributes as filtering criteria in Device Audiences to enable dynamic grouping.

🧠 Flexible Targeting Logic

Combine Smart Attributes with existing filters (e.g., OS, model, tags) for advanced segmentation.

🔍 Why It Matters

Smart Attributes allow you to move beyond static configurations and adopt a more flexible, scalable, and data-driven approach to device management.

Whether you’re organizing devices by business unit, region, or use case, Smart Attributes make it easier to apply the right actions to the right devices — at the right time.

📌 Use Cases

• Device classification by business unit, location, or ownership.
• Conditional policy or configuration targeting.
• Gradual rollouts based on custom-defined segments.

Smart Attributes extend the device data model, allowing administrators to implement custom segmentation logic without relying on static structures. This improves scalability and flexibility in large or complex environments.

💡 Enable It Today!

Smart Attributes are only available on Enterprise plans. If you’re not sure which plan you’re on, check the pricing page or reach out to your Customer Success Manager.

👉🏻 You can learn more about Smart Attributes here.